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Finnish by nature.
Creative by instinct.
Art Director in Milan.

From insight to idea — connecting strategy, visual storytelling and new possibilities with AI.

Selected works

portfolio

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#WORTH – Prepared, not judged

Art Direction | 2022
Creative concept | Integrated Campaign | OOH & Social

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Majak – Award-Winning Concept

Branding & Innovation | 2020 
Start-Up Concept | Sustainable Supply Chain
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AI Art Direction | 2025
Personal | Digital Dolls Series
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Unplastic Girls

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Art Direction | 2024
FemTech | Data-Driven Sound Concept
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Daisy – Sound of Cycle

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Pure Spaghetti

Packaging Design | 2022–2026
Penguin Books | Featured 2026

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Art Direction | 2025
Lamborghini | Speculative Brand Concept
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The luxury of silence

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Art Direction | 2022
Instagram | Social Media Concept
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100% Sun Safe Filter

Safe Love

Art Direction | 2020 
Tesco Mobile
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Creative Ideas (Selected Concepts)

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Logofolio

Collection | 2018-2025 
Selected Logo Designs
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daisy
worth
creative ideas
sun safe filter
safe love
majak
purespagetti
lamborghini
unplastic girls
logofolio

I think there has to be an idea, a fact, a story behind every good advertising.

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